The glow of parols lit up Camella communities around the islands, as the Philippines’ most trusted and preferred homebuilder held its Christmas Tree Lighting Event and Homecoming Fair, a heartwarming celebration of Filipino homecoming and the lifelong dream of homeownership.

The evening opened with performances by children's choirs, their cheerful voices filling the air with Christmas carols that evoked nostalgia and joy. Before the program began, mini parols were distributed to guests, creating a sea of soft, glowing lights signifying thanksgiving and togetherness.

As the music played, families, residents, homebuyers, investors, and business partners gathered around the stage, where live feeds from key locations linked Camella communities nationwide in a unified moment.

Event hosts welcomed the crowd, sharing stories and successes of families who found their forever homes with Camella. The highlight followed: guests switched on mini parols and approached the Christmas trees as Camella Group Heads led the ceremonial lighting. At the signal, thousands of lights illuminated communities nationwide, accompanied by children's choirs singing Christmas medleys. The spectacle culminated in a fireworks display, symbolizing the beginning of another season of giving and gratitude.

Festivities for families and the community

After the Christmas tree lighting event, guests enjoyed a seasonal spread filled with Filipino favorites, including puto bumbong and bibingka, as well as hot cocoa and salabat, which brought the comforting flavors of Christmas to every table. Camella communities also featured on-site activities that turned each neighborhood into a holiday fairground.

Children gathered at the kids’ crafts corner, where they made ornaments and wrote letters to parents, friends, and even Santa Claus. Families strolled through community market booths, supporting artisans and start-up businesses offering Christmas goods, gifts, and delicacies, fostering the spirit of bayanihan and local enterprise.

The Christmas Homecoming Fair: Extending the welcome of home

The week following the Christmas Tree Lighting, Camella held the Homecoming Fair, continuing the celebration of heart, home, and homeownership.

To make the event more meaningful, Camella launches a special promo exclusive to the Homecoming Fair. Homebuyers will receive kitchen appliances depending on their reservation contract price to bring the spirit of the season into their new homes. These thoughtful tokens represent the comfort, convenience, and care that Camella extends to every Filipino household.

Camella honors those who continue to invest in their roots. Overseas Filipino homebuyers and investors with verified information, such as a passport, seaman’s book, or an ongoing employment contract, will receive a gift certificate for an overnight stay for two (2) at the Brittany Hotel Global South, perfect for a restful return or a cheerful celebration.

Home for the holidays

Camella continues its cherished Christmas tradition of welcoming families home through its annual Home for the Holidays campaign. This year shines the spotlight on homes for every hope and household, offering special savings for spot and flexible payment options and seasonal surprises that make homeownership more heartfelt, hopeful, and within reach during the most joyful time of the year.

The Philippines’ largest homebuilder

Camella is the flagship brand of the Philippines’ largest integrated property developer, Vista Land, providing beautifully designed communities in 49 provinces and 147 key cities and municipalities.

Camella, the leading and preferred housing brand with a nationwide geographic reach, builds thriving communities that embody innovation and progress with family and community life at its center, creating a legacy of value for generations to come.

To know more about Camella and its developments nationwide, visit www.camella.com.ph or follow @CamellaOfficial for news and offerings.

In the late 1970s, a vision emerged from a young gravel and sand company, laying the groundwork for what would become a leading force in the national building sector. As the enterprise expanded into construction and property development, it became clear that its ultimate mission was to empower every Filipino to call a home their own.

Recognizing the potential to harness economies of scale and a network of construction experts and suppliers, the strategy evolved from building individual homes to developing entire housing communities. This innovative approach facilitated the creation of cost-effective, high-quality homes, making the dream of homeownership more accessible to many Filipinos.

Today, Camella represents more than just the realization of lifelong ambitions; it symbolizes the creation of family legacies. These homes are not just structures but receptacles of cherished memories, adventures, and conversations, passed down through generations. Camella has become synonymous with homes across the country, intricately woven into the national consciousness.

Camella's unwavering commitment to turning Filipino dreams of homeownership into reality has driven its expansion across the archipelago, establishing communities that cater to the aspirations of Filipinos, whether driven by tradition, employment opportunities, or the allure of a particular location. Every Camella community is crafted with purposely built spaces that foster a sense of belonging, where neighbors can gather, connect, and create lasting memories.

As Camella approaches its 50th year, the company celebrates half a century of building homes and communities that make every Filipino family's dream real. This longevity is anchored in five core brand aspirations: Dream Communities, Convenience and Accessibility, Safety and Security, Wise Investment, and Value for Money. These ideals have shaped every aspect of Camella's operations, ensuring its continued success in providing Filipinos with the upgraded lifestyle they have been seeking.

The journey from a gravel and sand company to a household name has been remarkable, but what truly stands out is Camella's ability to grow and evolve while staying true to its core mission of providing a home for every Filipino family. By seamlessly combining its founding principles with the evolving desires of the Filipino families it serves, Camella has continued to deeply resonate with its community, solidifying its legacy as a trusted builder of homes and communities.

Learn more about Camella at https://www.camella.com.ph/.